Date of Birth: 19th July 1986
Hobbies: Reading, Paining
Location:
Contact Number:
Email Id: jianli.yjbys.com
Career Objective
To obtain the position of a junior merchandiser in a leading retail agency and get an opportunity to learn the practical applications of the merchandising principles. To get a chance to participate in product development process from conceptualizing to promotion stages.
Key Skills
Expert knowledge in marketing principles, sales strategy-making, market research methods and brand development theory
Strong sense of fashion aesthetics and designing techniques that help to present the merchandise in captivating manner
Excellent market research, forecasting and decision making abilities that help to make accurate preparations for benefiting from future trends
Ability to establish friendly relations with customers and associates by maintaining courteous and helpful conduct at all times
Familiar with the several marketing, promotional and brand development avenues that can be used for improving sales
Work Experience
Position: Junior Merchandiser
Company: Galaxy Marketers and Promoters Inc, San Diego
Tenure: May 20_ - Till date
Responsibilities:
Work under the supervision of the head merchandiser and perform different promotional activities as per the marketing plan
Take an overview of the goods received from the vendor and choose the ones that are sure to catch attention of customers as display articles
Prepare the product promotional strategy with the marketers and make necessary arrangements to implement them
Announce schemes, discounts and free gifts, gift vouchers, etc., as a method for promoting sales of the retail outlet
Plan special promotional ideas for celebrating special occasions like festivals and days as per the theme
Position: Asst Merchandiser
Company: Panache Retail Marketers Inc, San Diego
Tenure: January 20_ - April 20_
Responsibilities:
Responsible to set up the window display and shelf display at the retail outlet as per the instructions given by the seniors
Communicated the response of the customers towards the goods to the manufacturers. Asked them to make changes, if required to improve the demand
Communicated with the vendors for placing orders and tracking the movement of the consignment for delivery of goods
Utilized the avenues of promotion such as pamphlets, websites, window displays, hoardings, audio - visual advertisements, etc.
Found ways to encourage the loyal customers for buying at the stores by offering them higher discounts and special packages
Position: Marketing Intern
Company: Renaissance Retailing Inc, San Diego
Tenure: September 20_ - December 20_
Responsibilities:
Gathered the fresh stock of goods and added the price tag and instructions tag to it
Sort the clothes as per the fashion essence and forward tit to the respective section
Arranged the clothes on the racks or in stands within the section alloted to it
Rearrange the clothes in the stands that were put on display but not purchased
Sent the clothes with defects for repairs or discarded them, if they are worn out
Educational Qualifications
Bachelor's Degree in Marketing Management
San Diego University, 20_
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