商务英语询盘信范文(合集38篇)

商务英语询盘信范文1

询盘一般分为两种：

1)一般询价：这种询价并不一定涉及到具体的交易，一般属于大致的了解。

2)具体询价：所谓具体询价实际上就是请求对方报盘(request for an offer)。也就是说，买方已准备购买某种商品，或已有现成买主，请卖方就这一商品报价。

Basic Expressions

1. Our buyers asked for your price list or catalogue.

我们的买主想索求你方价格单或目录。

2. Prices quoted should include insurance and freight to Vancouver. 所报价格需包括到温哥华的保险和运费。

3. I would like to have your lowest quotations . Vancouver. 希望您报成本加运费、保险费到温哥华的最低价格。

4. Will you please send us your catalogue together with a detailed offer?

请寄样品目录和详细报价。

5. We would appreciate your sending us the latest samples with their best prices.

请把贵公司的最新样品及最优惠的价格寄给我们，不胜感激。

6. Your ad in today’s China Daily interests us and we will be glad to receive samples with your prices.

对你们刊登在今天《中国日报》上的广告，我们很感兴趣。如能寄 来样品并附上价格，不胜欣慰。

7. Will you please inform us of the prices at which you can supply? 请告知我们贵方能供货的价格。

8. If your prices are reasonable, we may place a large order with you.

若贵方价格合理，我们可能向你们大量订货。

9. If your quality is good and the price is suitable for our market, we would consider signing a long-term contract with you.

若质量好且价格适合我方市场的话，我们愿考虑与你方签署一项长 期合同。

10. As there is a growing demand for this article, we have to ask you for a special discount.

鉴于我方市场对此货的需求日增，务请你们考虑给予特别折扣。

11. We would appreciate your letting us know what discount you can grant if we give you a long-term regular order.

若我方向你们长期订货，请告知能给予多少折扣，不甚感激。

12. Please quote your lowest price CIF Seattle for each of the follow- ing items, including our 5% commission.

请就下列每项货物向我方报成本加运费、保险费到西雅图的最低价 格，其中包括我们百分之五的佣金。

13. Please keep us informed of the latest quotation for the following items.

请告知我方下列货物的最低价格。

14. Mr. Smith is making an inquiry for green tea.

史密斯先生正在对绿茶进行询价。

15. Now that we have already made an inquiry on your articles, will you please make an offer before the end of this month?

既然我们已经对你们的产品进行了询价，请在月底前报价。

16. As a rule, we deliver all our orders within 3 months after receipt of the covering letters of credit.

一般来说，在收到相关信用证后三个月内我们就全部交货。

17. Please quote us your price for 100 units of Item 6 in your catalog.

请给我们提供你们产品目录册上100组6号产品的报价。

18. Those items are in the greatest demand in foreign markets.

那些产品在国外市场上的需求量很大。

19. Would you please quote me your prices for the goods?

你能报给我这些商品的价格吗?

20. We have quoted this price based on careful calculations.

这个报价是我们在精打细算的基础上得出来的。

Conversations

Dialogue 1

A: Good afternoon. I am Mr. Brown, the Import manager of Atlantic Industries Ltd, Sidney, Australia. This is my card.

B: Good afternoon, Mr. Brown. My name is Mrs. Anderson, manager of the sales department.

A: Nice to see you, Mrs. Anderson.

B: Nice to see you too, Mr. Brown. Won’t you sit down?

A: Thank you.

B: What would you like, tea or coffee?

A: I’d prefer coffee if you don’t mind.

B: Is it your first trip to the Fair, Mr. Brown?

A: No, it’s the fourth time.

-- 下午好!我是布朗先生，是澳大利亚悉尼大西洋工业有限公司进口部经理。这是我的名片。

-- 布朗先生，下午好!我是安德森女士，销售部的经理。

-- 见到你很高兴，安德森女士。

-- 布朗先生，我也很高兴见到你，请坐。

-- 谢谢。

-- 你愿喝茶还是咖啡?

-- 如不介意请来杯咖啡吧。

-- 布朗先生，这是您第一次参加博览会吗?

n 不，这是第四次了。

B: Good. Is there anything you find changed about the Fair?

A: Yes, a great deal. The business scope has been broadened, and there are more visitors than ever before.

B: Really, Mr. Brown? Did you find anything interesting?

A: Oh, yes. Quite a bit. But we are especially interested in your products.

B: We are glad to hear that. What items are you particularly inter - ested in?

A: Women’s dresses. They are fashionable and suit Australian women well, too. If they are of high quality and the prices are reasonable, we’ll purchase large quantities of them. Will you please quote us a price?

B: All right.

-- 太好了。您发现博览会有什么变化吗?

-- 对，变化很大。经营范围扩大了，而且客户也多了很多。

-- 布朗先生，真的吗?你有没有发现感兴趣的商品?

-- 是的，有很多。我们对你们的产品尤其感兴趣。

-- 听你这样说我们真高兴。您对什么产品尤其感兴趣呢?

-- 连衣裙。这些连衣裙的款式不仅时髦，而且很适合澳洲妇女穿着。 如果这些衣服质量好，价格合理，我们将大量订购。您能开个价吗?

-- 那好吧。

商务英语询盘信范文2

外贸英语函电范文１

建立贸易关系的常用书信

Letters for Establishing Business Relations

Writes to Exporter

Dear Sirs,

We have obtained your address from the

Commercial Counsellor of your Embassy in London and are now writing you for the establishment of business relations.

We are very well connected with all the major

dealers here of light industrial products, and feel

sure we can sell large quantities of Chinese goods if we get your offers at competitive prices.

As to our standing, we are permitted to mention the Bank of England, London, as a reference.

商务英语询盘信范文3

用人家的名字总好过人家的头衔称呼. 如果没有名字，或者是好正规信的信件，可以考虑这些:

Dear Committee Membe:r: Dear Meeting Planner: Dear Colleagues: To All Sales Reps: To Whom It May Concern: Dear Sir or Madam: Dear Madam or Sir: Dear Purchasing Agent:

(1)以英语为外贸交流媒介。商务英语函电是以英语为交流媒介进行外贸信息传递一种商务信函。在外贸活动中所使用的英语语言表达既正式又言简意赅,既专业又得体。(2)与国际贸易息息相关。

商务英语询盘信范文4

Cross cultural business communication often refers to effective cross-cultural communication between different cultural differences. Appropriate communication channels should be adopted to overcome the negative factors of cultural differences and enhance the understanding and cooperation of this paper. The basic theory of cross-cultural business communication and the two aspects of cross-cultural business negotiation and business etiquette are analyzed in detail, and how to carry out it better is studied Cross cultural business communication to improve trade efficiency.

中文翻译：

跨文化商务交际往往是指不同文化差异因素之间进行有效的跨文化交际，应采取适当的沟通渠道，克服文化差异的消极因素，增进本文的理解与合作，对跨文化商务交流的基本理论和跨文化商务谈判与商务礼仪这两个方面进行了详细的分析，并研究如何更好地开展跨文化商务沟通，提高贸易效率。

商务英语询盘信范文5

外贸英语函电范本

投诉与处理ComplaintsandAdjustment

Dear Ms. Leung

Order NT-20717

Thank you for your fax of 17 January. We are extremely sorry to learn that an error was made in carton 13 of the above order.

The missing 9,000 ball pens were sent this morning by Cathay Airways and the documents have alreadly been forwarded you.

We greatly regret the inconvenience caused by this and the previous two errors and offer ore sincere apologies. We can assure you that every effect will be made to ensure that similar errors do not occur again.

商务英语询盘信范文6

Salers

Hello, Yocoss company, what's can I do for you?

你好，YOCOSS公司，请问有什么可以帮到你？

Customer:

Hello,I find your company in Alibaba, and I want to buy one sample of the sensor tap, what's the price of the model C721B?

你好，我在阿里巴巴上看到你们的公司，我想买一个感应龙头的样板，请问型号是C721B的价格是什么呢？ Sales:

Ok, the price is USD100 of that model, and also I'd like to send some details of this model to you, may I have your email?

是的，这个型号是100美金，我想发一些关于这个型号的详细资料给你，你能告诉我你的邮箱吗？ Jane:

All we get down to the price now?

商务英语询盘信范文7

Letters of Introduction Dear Mr. / Ms.,

This is to introduce Mr. Frank Jones, our new marketing specialist who will be in London from April 5 to mid April on business.

We shall appreciate any help you can give Mr. Jones and will always be happy to reciprocate.

Yours faithfully

商务英语询盘信范文8

敬启者：

我们现在正寻找一位货源供应商作为我们的长期合作伙伴。我们想请你方寄给我们一本你方的产品目录单或样品单连同价表，同时报给我方你们到纽约的成本加保险费、运费最低价。如果你方具有竞争力，我方将向你方大量订货。

望早日听到您的答复。

保罗?约翰逊 谨上

20xx年5月6日

Inquiry

Dear Sirs:

** We know your site search is a big exporter of various toys, such as electric toys, inflatable toys, plush toys. We are in the region is a major distributor of toys.

We are now looking for a source suppliers as our long-term partner. We would like to request you to send us a copy of your product catalog with the price of one single or

商务英语询盘信范文9

但倘若太过直接，惜字如金，难免会造成收件人不适，这时我们就需要注意语气，也就是高质量邮件的第二个特点: 恰当的语气口吻。

邮件是正式的书面和商业语言。邮件的遣词造句是有一定考量的，字里行间都会影响到语气。具体来说，有这么些值得注意的地方。

1）多用谦恭的语气

以“Please请”、“Thank you谢谢”、“Could you help with ...您可以帮忙...^v^之类的词表达友善：

对比一下 Please see the B/L as attached. 和 Attached the B/L. 前者是不是更易让人接受？

2）尽量多用书面规范语，口语只作为点缀。

如 Inform，Advice 代替Tell;Therefore代替 So ; With regarding to，As for 代替 About;

对比下：Thank you reaching out to us regarding... 和 Thank you for your email. We note your request of ...

Can you please help us with .... We will be very happy. Thank you in advance.

和 ....will be much appreciated 或者We would be grateful if you could…

如How do you think our quotes ?

VS: Feel free to advise your comments or questions...

3) 少用否定，负面的词汇，而代之以肯定和积极的表述

我们需要刻意避开No, not, Can't, But等词，而多用Yes, Can，just ，Believe以强化客户的信任和好感。

Supplier said cargo haven't been ready until next week, so we haven't book the vessel yet. 这里出现了两个not， 大有逃避责任甩锅之感，给客户带去的是负面情绪。

I believe we will book the vessel next week since cargo can be ready then. 而这样的表述就很明确，believe 和 can 都是很好的正面语气强化词。

商务英语询盘信范文10

Sincerely yours，Yours sincerely，Sincerely，Cordially yours，Yours cordially，Cordially。

we learn that your company is the distributor of toys, and we are interested in your plastic hammer. Therefore, kindly let the relevant commission, plus the cost of insurance and freight to Ottawa 。

4. Informal非正规的(例如猪朋狗友，同事之类)

Regards，商务英语函电是什么，Warm regards，With kindest regards，With my best regards，My best，Give my best to Mary，Fondly，Thanks，See you next week!

有时在we，I，and you之间选择是很烦的事--

1、I hope you are well.我希望你一切都好。2、I hope you enjoyed your holiday and are finding it easy to settle back in to work.我希望你已经好好享受假期并且很快重新投入工作。

商务英语询盘信范文11

1询盘

Dear Mr. Li,

Your firm has been recommended 1 to us by the Dickson Electrics Company, with whom we have done business for many years.

We are interested in your Electric Typewriters for use in offices and shall be glad if you will send us a copy of your illustrated catalogue 2 and current price list.

Yours sincerely,

Susan Block

Manager

A Reply

Dear Ms Block,

We welcome you for your enquiry of Fed. 1 and thank you for your interest in our commodities. We are enclosing 3 some copies of our illustrated catalogues and a price list giving the details you asked for.

商务英语询盘信范文12

机械类 询盘 范文Enquiry for Dyeing Machines

Gentlemen:

We learn from your letter of July 2 that you are manufacturing and exporting a variety of textile machines. As there is a demand here for

high-quality dyeing machines, we will appreciate your sending us a copy of your illustrated catalogue, with details of your prices and terms of payment. Kindest regards.

Yours truly,

(Reply)

Gentlemen:

We warmly welcome your enquiry of July 15 and thank you for your interest in our dyeing machines.

We are enclosing our illustrated catalogue and pricelist giving the details you ask for. As for the payment terms we usually require confirmed, irrevocable Letter of Credit payable by draft at sight.

商务英语询盘信范文13

可以针对首次询盘，需求明确，要求报价的客户。

Dear Mr. Muller:

Thank you for the letter of (date) enquiring price for our boy‘s t-shirt.

To close our deal , we offer you firm C&F Limassol USD ___/pc. Payment by irrevocable L/C to reach us one month before the time of shipment. This offer is subject to your reply reaching us before (date). Please refer to the attached files for packing and product specification info.

We allow a discount of 5% if your order e_ceeds USD 5,000. And there has been a heavy demand for our t-shirt and our factory is fully committed right now.

Therefore, at the most competitive price we offer, we hope to receive your reply with

questions if any or an order soon.

Best regards

Amy

可以针对首次询盘，需求明确，要求报价的客户。

Dear Johnson，

We are so glad to know you are interested in our product , series and very glad to enter into business relationship with you.

As Australia is our important strategic market, and in order to help us both to push sales here, our company prefer to offer you the above “cost” price to hit your target.

Hope so competitive price can help you get your market soon .

By the way, could you pls tell us which color you like most and what kind of packing way you prefer?

Your prompt reply will be highly appreciated.

Best regards

Amy

商务英语询盘信范文14

1. 文体介绍

在对外贸易中， 询盘 ，也叫询价(inquiry或enquiry)是买方或买方对于所要购买或出售的商品向另一方作出的询问。 询盘 是交易的起点，可以分为：

普通 询盘 (a general inquiry):索取普通资料， 诸如：目录(a catalogue)、价目表或报价单(a price-list or quotation sheets)、样品(a sample)、图片(illustrated photo prints)等。

具体询盘(a specific inquiry): 具体询问商品名称(the name of the commodity)、规格(the specifications)、数量(the quantity)、单价(the unit price FOB … CIF …),装船期(the time of shipment)、付款方式(the terms of payment)等。

询盘一般多为买方向卖方发出，买方通过询盘信，简明扼要的向卖方了解一般的商品信息。利用E-mail 写询盘信，无须写的过分客气，只需具体、简洁、措词得体。有的询盘信开门见山，直截了当说明订购打算，希望对方给予一定优惠条件;有的询盘信则以征询信息的方式，不许下订货诺言，以避免结果未订购可能形成的日后交易中的障碍 。

商务英语询盘信范文15

道歉与解释

Appology

Dear Mr. / Ms,

We are sorry we cannot send you immediately the catalogue and price list for which you asked in your letter of March 10. Supplies are expected from the printers in two weeks and as soon as we receive them, we will send you a copy.

Yours faithfully

尊敬的先生/小姐，

对三月十日来信所要目录和价格单，很抱歉不能马上寄去。印刷商两周后供货，一旦收到，我们将给您寄去一份。

您诚挚的

Explanation

Dear Mr. / Ms,

I was very concerned when I received your letter of yesterday complaining that the central heating system in your new house had not been completed by the date promised.

On referring to our earlier correspondence,I find that I had mistaken the date for completion. The fault is entirely mine and I deeply regret that it should have occurred.

I realize the inconvenience our oversight must be causing you and will do everything possible to avoid any further delay. I have already given instructions for the work to have priority and the engineers working on the job to be placed on overtime. These arrangements should see the installation completed by next weekend.

Yours faithfully

尊敬的先生/小姐，

昨天收到你的来信，抱怨你新家的中央加热系统未按规定时间装好，对此我非常关心。参考较早的通信，我发现我搞错了完成日期。错误完全是我的，对此我非常抱歉。

认识到我们的疏忽给你造成的不便，我们将竭尽全力避免再耽搁。我已指示这项工作优先做并让工程人员加班。这样安排会于下周完成安装。

你诚挚的

商务英语询盘信范文16

明确了什么样的邮件才算是卓越的，有必要再了解及时回复邮件的重要性。因为倘若邮件都不能及时回复的话，邮件写的再好，也是徒劳的。

邮件的FAST REPLY快速回复不光是简单的礼貌问题，它更是一个职场人的职业素养问题，忽略它表明你不关心问题或者不关心对方，所以你看到操作同事们总是加班加点的处理各种邮件，我为她们代言，感恩。

快速回复客户也是衡量一个货代业务专业水平的非常重要的标准，因为机会便是在拖延和怠倦中流失的。（ 延申阅读：躺平？懒人业务的秘籍）所以货代老鸟们总是倾向于第一时间回复客户的邮件询价与订单咨询。

但快速回复，并不意味着所有邮件都能第一时间回复。

事实上，也不是所有的邮件都需要即刻回复。

像有些询盘邮件，我会刻意留意时差，比如欧洲客户的报价，我通常在下午回复，这样客户那边刚好是早上上班时间，他打开邮箱时，邮件就在最顶端，不会被其它垃圾邮件淹没或者相对于后看的同行报价先入为主。

针对一些客户的邮件抱怨和投诉问题，我也会留一定的时间（当然不会太长，不超过一天），让他先冷静一下。急冲冲的回复容易激化矛盾，让自己陷入被动，耗费时间，而怠慢更为重要的VIP客户。

有些时候，甚至是需要避免邮件沟通的。

1）当你处于激烈的负面情绪时。

发出去的邮件，泼出去的水，白纸黑字。如果是自己因为情绪问题，怒气冲冲地发邮件去质疑，抱怨或者指责客户，情绪很容易扩大化，倘若你还群体抄送的话，挽回客户断无可能。

2）话题复杂，需要多方，多人深入解释或讨论的内容。

这时，视频电话会议或者线上沟通软件的群组讨论明显比邮件更具效率。

3）需要保密的内容，较为敏感的话题。

如在谈论佣金（延伸阅读：业务开发的渣男逻辑），这种不能拿上台面正大光明讨论的事情时，面对面的沟通或者电话最为合适，线上沟通其次。在商务邮件中是不方便说此种话题的，容易作为证据被人抓住把柄。

4）需要对方立刻反馈的内容

如现在需要客户一个授权确认，或者急需客户提供一个文件与信息，否正会产生很严重的后果时，直接电话吧，邮件后补。

如此，根据应用场景，因时选择邮件事半功倍。

商务英语询盘信范文17

We are pleased to offer you the position of sales director，and I am looking forward to our Tuesday morning meeting.

那么I和you呢?好烦好烦.一般来说，收信人的利益比较重要，名义上都要这样想.给人尊重的语气就一般不会错了. 多用you有时会有隔阂的感觉.

You will be pleased to learn that you have been selected to serve on our advisory board. Your prompt response will be appreciated. (好像欠你一样)

I&39;ll agree to serve. (这就友善多了)

Your book was well written and comprehensive. (不用你来判断我呀~~)

I thoroughly enjoyed your book and found an answer to every one of my questions about performance appraisals. (客气一点，人家受落)

商务英语询盘信范文18

1.式样和句子长度不要太单调. 千篇一律的subject-verb-object会闷死人的.有时短句跟着长句可以化解一下.

常见的英文信函 1、缩进式缩进式是传统的格式,信函内正文每段起首向右缩写。现在已经基本不用这种格式了。 2、齐头式齐头式是现代改进的格式又叫垂直式,日期、封内地址、称呼、正文、结尾敬语及签署等的每一行起首靠左边,排列整齐。

2.弱软的词(. was，were，is，are...)可以加强一点. 例如: Prunton products are highly effective in ... 改为: Prunton products excel in ...就有力很多了.

3.亲切，口语化是比较受欢迎! 用宾词和主动的词，让人家受落. 例如: 1. This information will be sincerely appreciated.” 2. We sincerely appreciate your information. 明显地，商务英语函电专业术语，我们会喜欢第2句.

商务英语询盘信范文19

Dear Sir or Madam:

This is in regards to your order for 5,000widgets and our sales confirmation No. 341. We would like to remind you that the delivery date is approaching and we have not yet received the covering letter of credit.

We would be grateful if you would expedite the establishment of the L/C so that we can ship the order on time. In order to avoid any further delay, please make sure that the L/C instructions are in precise accordance with the terms of the contract.

We look forward to receiving your response at an early date.

Yours sincerely,

Hillary

商务英语询盘信范文20

说起邮件，我们从收发邮件的邮箱谈起。

邮箱有两种类别，服务于两种邮件应用场景。主流的邮箱用作正常的业务邮件往来，另一种邮箱则专门以推广为目的进行邮件群发。

主流邮箱

以正常业务往来的目的的邮箱，我们亦可以进行分类：

之所以要分类，理清邮箱的性质，是因为在国际货代这种对外贸易的商业行为中，选择合适的邮箱之于邮件至关重要。

一个好的邮箱，可以让邮件信息不会被泄露，保障买卖双方交易安全。另外，让邮件能安全送达，避免被当作垃圾邮件“误杀”。

基于安全性与送达率的考虑，企业邮箱应当是我们的首选。

至于选择哪个企业邮箱服务商，则是个人对品牌的喜好和成本考虑的问题。无论选择哪个，基本效果都是一样的，因为邮箱设置，通讯协议和操作界面习惯基本一致。

无论如何，不要用私人邮箱作为工作用途长期使用就对了。

私人邮箱在安全性上没有保证，万一哪天被骗子盯上，又或者利用钓鱼邮件诈骗，那很有可能就会造成巨额经济损失。且私人邮箱会经常收到一大堆垃圾邮件，自己发出的正常邮件也容易被客户屏蔽，造成误解或者耽搁等不必要的麻烦。

PS : 企业邮箱的技术设置

一个正式的企业邮箱能塑造企业品牌形象。

通俗点说，也就是邮箱后缀是公司名称或者品牌词，而不是第三方的公共邮箱服务商的名称。

商务英语询盘信范文21

With the dlopment of the Internet, online shopping is like the ^v^siboard^v^ as the saying goes. A coin has o sides. Most people like to buy what they want online.

They think it is convenient. They don't have to waste a lot of ener and precious time fm one store to another. They can choose what they like in the saved time.

They can do what they like by themselves Things, there are many kinds of goods. Howr, on the Internet, other people are on the contrary. They think they can't see the goods or try them on themselves.

They don't know that the real goods may be different fm what they see on the comr. This is not safe. Once you cheat, you will find that you have no place to complain.

中文翻译：

标签：

商务英语询盘信范文22

下面是外贸中关于询盘的常用口语，希望能给外贸新手带来帮助。

Enquiries are dried up.

询盘正在绝迹。

They promised to transfer their future enquiries to Chinese Corporations.

他们答应将以后的询盘转给中国公司

We cannot take care of your enquiry at present.

我们现在无力顾及你方的询盘。

Your enquiry is too vague to enable us to reply you.

你们的询盘不明确，我们无法答复。

Now that we've already made an inquiry about your articles, will you please reply as soon as possible?

既然我们已经对你们产品询价，可否尽快给予答复?

China National Silk Corporation received the inquiry sheet sent by a British company.

中国丝绸公司收到了英国一家公司的询价单。

Thank you for your inquiry.

谢谢你们的询价。

Heavy enquiries witness target=_blank class=infotextkey>witness the quality of our products.

大量询盘证明我们产品质量过硬。

As soon as the price picks up, enquiries will revive.

一旦价格回升，询盘将恢复活跃。

Enquiries for carpets are getting more numerous.

对地毯的询盘日益增加。

Enquiries are so large that we can only than allot you 200 cases.

询盘如此之多，我们只能分给你们200箱货。

Enquiries are dwindling.

询盘正在减少。

Generally speaking, inquiries are made by the buyers.

询盘一般由买方发出。

Mr. Baker is sent to Beijing to make an inquiry at China National Textiles Corporation.

贝克先生来北京向中国纺织公司进行询价。

We regret that the goods you inquire about are not available.

很遗憾，你们所询的货物现在无货。

In the import and export business, we often make inquiries at foreign suppliers.

在进出口交易中，我们常向外商询价。

To make an inquiry about our oranges, a representative of the Japanese company paid us a visit.

为了对我们的橙子询价，那家日本公司的一名代表访问了我们。

Words and Phrases

inquire 询盘;询价;询购

specific inquiry 具体询盘

an occasional inquiry 偶尔询盘

to keep inquiry in mind 记住询盘

to inquire about 对...询价

to make an inquiry 发出询盘;向...询价

inquirer 询价者

enquiry 询盘

inquiry sheet 询价单

商务英语询盘信范文23

商务写作

(Business Writing)

一、商务信函概述

? 一、正确的观念

? 1.商务信函是一种“推销”函

? 商务信函是一种常用的商业联系媒介，实际上商务信函是一种“推销”函，写信人总是在推销着什么，或是物品、或是服务等。 要写好商务信函不仅要具备相关的业务知识，掌握好法规和条款等，还应具备扎实的语言基础，熟悉信函的书写形式和行文要求。 2.商务信函的基本特点 商务信函书写的重点应放在“效率”上，应易读易懂；语气真诚、友好、客气；语言简短、朴实、自然；内容清晰、准确、具体；行文正确、完整。 3.商务信函无定律 好的信函并没有固定不变的写作模式，因人而异。写信时，应充分考虑收信方的观

点和看法、背景和所处环境。

二、应用原则

? 1.“挨达”AIDA原则：在拟就一封商务信函时，应首先考虑的原则： A— Attention 注意 I— Interest 兴趣 D— Desire 意愿 A— Action行动 个“C”的行文原则 明晰Clearness 具体Concreteness 简洁Conciseness 诚意Conscientiousness 正确Correctness 个性Character 礼貌Courtesy 完整Completeness 体谅Considerateness 优美Concinnity

三、商务信函的构成要素

? 1.信头（Letterhead）

? 是指发信人所在公司的名称和地址，通常是预先印制好的，一般位于信纸的正上方。 ?

? 内容包括：电话号码、电报挂号（Cable Address）、传真（Fax）和电传（Telex）号码、信件编号或索引号码以及写信日期。 例如： 英国—— date/month/year 27 February,20_ 美国—— month/date/year February 27,20_ 2.信内地址（Inside Address） 即收信人的姓名和地址，通常是在日期下面隔两行，位于书信正文的左上方。 3.称呼（Salutation） 是发信人对收信人的称号用语，自成一行，位于“信内地址”左下方的一、二行处。 商务书信的称呼通常要注意下面几点： （1）Dear Sirs 和 Gentlemen是最常使用的公文用语，前者是英国式的称呼，后者

是美国式的称呼；注意Sirs前通常加Dear；Gentlemen必须用复数；

? （3）Dear Sir是指男性，Dear Madam是指女性，Dear Sir or Madam是指不知道对方性别。 （4）称呼后面用冒号或逗号均可，一般用冒号。 4.正文 正式的商务信件在每一段之间均留一空行。每一行末尾的单词一般不移行。 5.结尾客套语 位于正文最后一行下面一、二行处，从信纸中间偏右的地方开始写，一般占一行，第一个字母要大写，结尾用逗号。 6.签名 是指发信人、书信执笔人或公司代表在书信上签上公司名称或个人名字，通常位于

结尾客套语下面两行，从中间偏右处开始写，一般占3～4行：第一行写公司名称，第二行是个人签名，要用钢笔；第三行打印自己的名字，用于辨认和复信；第四行打印所属部门的名称及签名人的职称。

? 信封和书信的写法-The Style of Envelope and Letter 1.信封的写法 （1）美国式航空信封的写法（Stamp） ABC Manufacturing Company(收信人地址) 150 Giera Court Parlin, Livingstone New Jersey 08859, USAMr. Black Smith(收信人名字和职称)President of the Company Beijing Import and Export Company 86 Baiyilu,Haidian District 100872 Beijing,PRC (发信人地址) （2）英国式航空信封的写法（Stamp） Beijing Import and Export Company(收信人地址) 86 Baiyilu,Haidian District 100872 Beijing,PRC AFTER 15 DAYS PLEASE RETURN TO(发信人地址) SMITH & SON, LTD 15 WOOD STREET LONDON 6 ENGLAND 商务写作的十大技巧 1.了解读者 2.使用第二人称，强调读者的利益 3.确定单一的交流目标和目的 4.清晰、简洁、直白 5.使用主题行、缩格、简短的开头段落和附言 6.开篇和结尾有力 7.在长文件中应用标题、空白、图表

? 9.避免消极写作 10.应用说服的技巧来影响读者 商务写作目标 商务写作通常是为了完成以下任务： 通知 说服 指导 记录 商务信函举例1： 亲爱的思拜格女士： 我公司致力于为您提供高效的服务。我们拥有大量的专家和技术人员、充足

的资源，能够为您设计一流的健身中心。这将有助于贵公司提高劳动生产率，降低缺勤率，而且我们收费很低。

? 请您仔细考虑，选择我公司将会有如下收益：劳动生产率提高，员工士气高涨，缺勤现象减少，还有选择一流的供应商所带来的种种好处。 当您正考虑如何才能找到一家最好的公司，它将为您的公司提供上述益处时，我相信您一定会马上与我们联系，尽快开始改善贵公司的工作环境，提高公司业绩。 商务信函举例2： 收信人：Great Valley 人事部 发信人：质量提高小组 主题：停车场照明问题 日期：20_/6/20 今年夏天要在停车场的边缘增设照明灯，计划在停车场内端增设五盏，左右两边各增设三盏，共计11盏。 这些照明灯将创造一个更安全的环境，如有问题，请与质量小组的成员联系。祝愉快！ 商务信函举例3： 亲爱的阿兰： 作为会议中心的主席，我现在写信通知你有关我方机 构的重大变化，相信会对彼此业务关系产生影响。 普林斯顿会议中心拥有291间客房，在过去的两年里， 我们的定房率、营业收入和利润都在不断提高。根据业 内年度统计资料，我们每间客房的盈利率已经进入全美 城郊旅店的前十位。我们的业绩和有效管理使公司在几 年内获得了数项大奖，包括：Pinnacle奖，AAA四星 奖。 我们希望增强与您的业务联系。我们感谢过去几年里 您的惠顾，并致力在未来为您提供超乎您想象的服务。 我们将保持优良的传统，更好与贵协会合作。 我们将很快与您电话联系，与您磋商最近的会议筹备 工作。如果您有紧急需要，请打电话通知我们。很荣幸 与您继续业务往来。 商务信函格式

? 1.缩行式（Indented Style） 缩行式将封内地址、其他需要分行的地方的后行比前行往右缩进二至三个英文字母，各行以右斜方式排列。 各段的起始字缩入四至五个英文字母。 结尾客套语和签名置于中间偏右下方。

ABC Bottles Pty Ltd.

Kirra Road, Ashtown 1128

Mrs. R. G. Cole

Manager

Mabels Pty Ltd

Canterbury 8633

Dear Madam,

We must remind you …

Yours faithfully

J. Turner

Production Manager

? 2.半平头式（Semi-block Style）

? 日期、客套语和签名一般从信纸中部写起

? 正文的每个段落的第一行往后缩入二至五个字母

? 封内地址、称呼与左边看齐

ABC Bottles Pty Ltd.

? Kirra Road, Ashtown 1128

? Mrs. R. G. Cole

? Manager

? Mabels Pty Ltd Canterbury 8633 Dear Madam, We must remind you … Yours faithfullyJ. TurnerProduction Manager 3.平头式（Block Style） 平头式除信头、日期、客套语和签名外，其他部分每行开头都与左边边缘看齐。

ABC Bottles Pty Ltd.

Kirra Road, Ashtown 1128

Mrs. R. G. Cole

Manager

Mabels Pty Ltd

Canterbury 8633

Dear Madam,

We must remind you …

Yours faithfully

J. Turner

Production Manager

? 4.完全平头式（Complete Block Style）

? 信纸中的各部分内容全部都与左边边缘齐平，从上到下一直线，段落间采用双行排

ABC Bottles Pty Ltd.

Kirra Road, Ashtown 1128

Mrs. R. G. Cole

Manager

Mabels Pty Ltd

Canterbury 8633

Dear Madam,

We must remind you …

商务英语询盘信范文24

Dear Mr. / Ms,

At our company meeting on 4 September, it was decided that the name of our company would be changed to CNMIEC Lee Co. At the same time, it was decided to move the company from the above address to No3-6 Broadway Street.

We will appreciate your informing the appropriate departments of these changes.

Yours faithfully

尊敬的先生/小姐，

在公司九月四日的会议上，我们公司的名称已决定改为CNMIEC李氏公司。同时公司由现在地址移到百老汇街3-6号。

如能把这些变化通知相关部门，我们将不胜感激。

你诚挚的

Dear Mr/Ms,

We have today received with thanks information concerning transactions on the New York Wheat Exchange which will be made full use of by our research department.

We look forward to further cooperation with you.

Yours faithfully

尊敬的先生/小姐

我们今天收到了有关纽约小麦交易所的业务信息，非常感谢，我们的研究部门将充分利用这些信息。

期待与你进一步合作。

你诚挚的

商务英语询盘信范文25

Write an inquiry letter to ask for more information concerning a product, service or other information about a product or service. These letters are often written in response to an advertisement that we have seen in the paper, a magazine, a commercial on television when we are interested in purchasing a product, but would like more information before making a decision. Inquiries are also written to ask for business contact information to develop new business. For further types of business letters use this guide to different types of business letters to refine your skills for specific business purposes such as making inquiries, adjusting claims, writing cover letters and more.

撰写询盘信用来咨询关于产品，服务或者其它同产品或服务相关的信息。这些信件经常是在在报纸、杂志和商业广告上看到自己感兴趣想要购买的产品之后而做出的反应，但我们希望在做决定前了解相关产品的更多信息。询盘信也可以用于寻求业务联系信息来发展新业务。用以下准则撰写不同类型的商业信件，为具体的商业目的来改善你的书写技巧。例如：询问信息，调整索赔，书写附函等等。

Remember to place your or your company's address at the top of the letter (or use your company's letterhead) followed by the address of the company you are writing to. The date can either be placed double spaced down or to the right.

记住把你的住址或者公司的地址写在信件的抬头(或者使用公司印有抬头的信笺)，紧随你要寄往的公司的地址的下面。写信日期既可以写在随后空两行下面或者写在右边。

Important Language to Remember

重要的语言表达

The Start: Dear Sir or Madam

开头：亲爱的先生/女生

To Whom It May Concern - (very formal as you do not know the person to whom you are writing)

敬启者(非常正式的表达，用于你不知道对方收件人的身份的时候)

Giving Reference: With reference to your advertisement (ad) in...

参考背景信息：关于贵公司在……上的广告……

Regarding your advertisement (ad) in ...

关于贵公司在……上的广告

Requesting a Catalog, Brochure, Etc.: After the reference, add a comma and continue - ... , would (Could) you please send me ...

需要目录，产品小册子等等：在写完参考背景信息后，加一个逗号，继续写……麻烦你们能发送给我……

Requesting Further Information: I would also like to know ...

询问更多信息：我想知道….

Could you tell me whether ...

你能告诉我是否……

Signature: Yours faithfully - (very formal as you do not know the person to whom you are writing)

签名：祝愿一切顺利(给不知姓名者的正式信件的结尾客套语)

An Example Letter

信函模板

Kenneth Beare

2520 Visita Avenue

Olympia, WA 98501

Jackson Brothers

3487 23rd Street

New York, NY 1

September 12,

To Whom It May Concern:

With reference to your advertisement in yesterday's New York Times, could you please send me a copy of your latest catalog. I would also like to know if it is possible to makepurchases online.

Yours faithfully

(Signature)

Kenneth Beare

Administrative Director

English Learners & Company

肯尼斯 贝尔

2520 Visita大道

奥林匹亚 华盛顿州98501

杰克森兄弟

3457 第23条街

纽约，纽约120_

9月12号

敬启者：

商务英语询盘信范文26

If we order units, what is yo quotation and what is the pce of kilogram of sugar? You can supply this quality of sugar at about US cents per meter. If o order is large, how much will you reduce yo pce and how much discount can you give for orders of this size.

中文翻译：

如果我们订购单位话，你报价是多少公斤白糖价格是多少？你能以每米大约美分价格供应这种质量白糖如果我们订单是大量，你会把你价格降下来多少，对于这种尺寸订单你能给多少折扣。

商务英语询盘信范文27

Dear Mr. / Ms., we have opened a sales office for o pducts at the above address in New York. We employ a gup of consultants and a trained department to conduct utine inspections of all equipment pchased fm us.

If you can make full use of o and favorable shopping conditions, we will be very happy to pvide you with the quality of o pducts. You have faithfully established a new branch office fm the very beginning. Dear Mr.

/ Ms., due to the substantial increase in o trade with this country, we have decided to open a branch here, with Mr. Wang Luo as the . The new branch will open on March 1 Fm now on, all orders and enquies should be addressed to Mr.

Wang Luo at the above address instead of to o London office. We take this opportunity to thank you for yo past cooperation. We hope that the new arrangements will lead to better results.

中文翻译：

新公司开业，尊敬先生/女士：，我们已在上述地址在纽约为我们产品开设了一个办事处。我们雇用了一批顾问和一个训练有素服务部门，对从我们这里购买所有设备进行例行。如果您能充分利用我们服务和有利购物条件，我们将非常乐意为您提供我们产品质量您忠实地/从头开始建立新分公司亲爱先生/女士，由于我们与这个国家贸易额大幅度增长，我们决定在这里开设分公司，由王洛先生担任经理，新分公司将于xx月1开业，从即起，所有订单和询盘均应按上述地址发送给王洛先生，而不是寄往我们伦敦办事处。

我们借此机会对您过去合作表示感谢。我们希望新安排将带来更好结果。

商务英语询盘信范文28

邀请与答复

Dear Mr. / Ms,

We should like to invite your Corporation to attend the 20xx International Fair which will be held from August 29 to September 4 at the above address. Full details on the Fair will be sent in a week.

We look forward to hearing from you soon, and hope that you will be able to attend.

Yours faithfully

尊敬的先生/小姐，

在上述地址，我们想请贵公司参加于八月二十九日到九月四日举办的20xx国际商品交易会，关于交易会的详情我们一周内将寄给你。希望不久能收到你的来信，并能来参加。

您诚挚的

肯定答复

Dear Mr. / Ms,

Thank you for your letter of June 28 inviting our corporation to participate in the 20xx International Fair. We are very pleased to accept and will plan to display our electrical appliances as we did in previous years.

Mr. Li will be in your city from July 2 to 7 to make specific arrangements and would very much appreciate your assistance.

Yours faithfully

尊敬的先生/小姐，

感谢六月二十八日来信邀请我们公司参加20xx国际商品交易会。我们乐于参加并计划展示我们前几年生产的电子设备。李先生将于七月二日至七日去你市做具体安排，非常感谢你的协助。

你诚挚的

否定的答复

Dear Mr. / Ms,

Thank you very much for your invitation to attend the 20xx International Fair. As we are going to open a repair shop in your city at that time, we are sorry that we shall not be able to come.

We hope to see you on some future occasion.

Yours faithfully

尊敬的先生/小姐，

非常感谢您邀请我们参加20xx国际商品交易会。由于我们将于同一时间到你市新开一家维修店，非常抱歉我们不能前去。

希望以后在某些场合见到您。

您诚挚的

商务英语询盘信范文29

一、询盘例文

敬启者：

我们是最大的家具进口商之一，现对转椅（Swivel Chairs）感兴趣。

盼望贵公司早日报来温哥华CIF最低价，说明支付条件、最早交货期及可供数量。如有产

品目录，也请寄来两份。如果报价合理，我们将大量订购

如蒙早日回复，将不胜感激。

北京长城进出口公司

加拿大温哥华东方贸易公司经理

John Smith

20xx年5月

Orient Trading Co. Vancouver, Canada

May 10,20_

Beijing Great Wall Imp.& Exp. Corp.

Dear Sirs,

Re: Swivel Chairs

We are one of the largest importers of furniture. At present we are interested in Swivel Chairs and would appreciate your giving us the lowest price CIF Vancouver, the earliest t

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