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更新时间:2024-02-28 11:26:56 发布时间:24小时内 作者:文/会员上传 下载docx
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Dear sir/madam:
would very much like to have someone from your company speak at our conference on .
As you may be aware, the mission of our association is to promote . Many of our members are interested in the achievements your company has made in .Enclosed is our preliminary schedule for the conference which will be reviewed in weeks. Ill call you to see who from your company would be willing to speak to us. I can assure you that well make everything convenient to the speaker.
Sincerely yours,
如果你接触过的商务邮件够多的话,你会发现:商务英语邮件中的语言和大家平时说的、听的地道的口语表达没有太大差别。商务英语邮件在“腔调”上虽然有“正式”和“非正式”的区别,但是它们都必须是“自然的(natural)” :
商务英语邮件中的语言虽然是written English, 但它们在“腔调”上应该和spoken English相似。
很多学生在刚刚开始学习商务英语邮件写作的时候,经常会因为过度追求“专业化”和“职业化”而使写出来的句子特别拗口、晦涩。比如下面这个例子:
As per your request, please find enclosed herewith acheck in the amount of $ .
这个句子中使用了如“as per”和“herewith”这样的看起来很专业但是却没有太多实际意义的词。这些词的使用导致整个句子理解起来很费劲。其实这个学生犯了我们很多学生都会犯的错误:试图通过使用一些big words来提升自己的专业度。但是这样的做法往往适得其反。我们来看下这个句子可以怎么改使其看起来更natural 一些:
As you requested, I’m enclosing a check for $ .
怎么样,修改后的句子是不是看起来更清爽,更容易理解呢?的确,这句话的“腔调”要更加natural一些。首先,这个句子中也因为用到了“you”“I”这样的词而使它更有亲和力,而不是那么冷冰冰。其次,从专业的角度来看,修改后的句子简明扼要,既节约了写信人的写作时间,又节约了收信人的阅读时间,这种“减法”恰恰体现了高效的商务沟通对专业度的要求。
大家再来看两封邮件,这两封邮件都是在阐述同一个问题。相信大家读完这两封邮件后,会对邮件的“腔调”有一个更加直观的认识。
——例1——
Dear :
With reference to your order for a Nashito Camcorder, we are in receipt of your check and are returning same.
I beg to inform you that, as a manufacturer, our company sells camcorders to dealers only. In compliance with our wholesale agreement, we deem it best to refrain from direct business with private consumers.
For your information, there are many retailers in your vicinity who carry Nashito Camcorders. Attached please find a list of said dealers.
Hoping you understand.
Yours truly,
Ava
——例2——
Dear :
We have received your order for a Nashito Camcorder but, unfortunately, must return your check.
As a manufacturer, we sell only to dealers, with whom we have very clear wholesale agreements.
Nevertheless, we sincerely appreciate your interest in Nashito products. We are therefore enclosing a list of retailers in your community who carry a full line of our camcorders. Any one of them will be happy to serve you.
Sincerely yours,
Ava
怎么样,乍一看,很难看出两封邮件写的是一件事情吧?例2的第一段就把主旨意思点明了:我们已经收到了你的订单,但是很遗憾,我们不得不退还你的支票。而例1绕来绕去绕到最后才知道原来是要拒绝订单。
综上所述,商务英语邮件的“腔调”其实没有那么复杂,表达自然、言简意赅就可以写出一个漂亮的邮件。
Dear Peter:
How is it going
These days,I am really busy the final exam is always get nervous befor the exam .My parents want me to get better grades than now I have problem learning you give me some advice?I think you can always come up with I am looking forward to your letter.
yours,
LiLi
good morning, my name is jack, it is really a great honor to have this opportunity for a interview, I would like to answer whatever you may raise, and I hope I can make a good performance today, eventually enroll in this prestigious university in september.
Now i will introduce myself briefly,I am 21 years old,born in heilongjiang province ,northeast of china,and I am curruently a senior student at beijing uni.
My major is packaging I will receive my bachelor degree after my graduation in june.
In the past 4 years,I spend most of my time on study,I have passed CET4/6 with a ease. and I have acquired basic knowledge of packaging and publishing both in theory and in practice. besides, I have attend several packaging exhibition hold in Beijing, this is our advantage study here, I have taken a tour to some big factory and company. through these I have a deeply understanding of domestic packaging industry.
Compared to developed countries such as us, unfortunately, although we have made extraordinary progress since 1978,our packaging industry are still underdeveloped, mess, unstable, the situation of employees in this field are i have full confidence in a bright future if only our economy can keep the growth pace still.
I guess you maybe interested in the reason itch to law, and what is my plan during graduate study life, I would like to tell you that pursue law is one of my lifelong goal,I like my major packaging and I wont give up,if I can pursue my master degree here I will combine law with my former education.
I will work hard in thesefields ,patent ,trademark, copyright, on the base of my years study in department of p&p, my character?
I cannot describe it well, but I know I am optimistic and confident. sometimes I prefer to stay alone, reading, listening to music, but I am not lonely, I like to chat with my classmates, almost talk everything ,my favorite pastime is valleyball,playing cards or surf online. through college life,I learn how to balance between study and entertainment.
By the way, I was a actor of our amazing drama club. I had a few glorious memory on stage. That is my pride.
Distinguished leadership, Hello!
my name is xx,20xx graduated from the Jilin College of communication in early years of broadcasting and hosting art.
My specialty is news broadcasting, hosted, speech. My candidate's position is the host or the Director. In the past year, the first half of I used in daily practice economic life at style centers, radio channels, and honored as guest host of the broadcasts in liaocheng economic channels jointly with the economic literature at City radio station broadcast the qilu family, happy new year Chinese new year special programs;
the second half of the educational programs in television center of the tourism planning and writing the column. My name is fwsir there is a Chinese idiom, called body mutually, so, today, I--xx, my body and mind, all my youth and wisdom, and dedicated to the service of the sea television business channel, struggling for economic reform helped! Remember writers Liu Qing said the phrase, the road of life is long, but often crucial steps, especially when a person is young.
today, crucial in my life, I hope all of you, teachers and vow to give me a chance! Thank you, I hope you can give me a chance.
Beth:
Sallyhave you noticed that the people in our Finance Department are always so friendly Sally: I have noticed that。
Why do you think they are so friendly Beth: Maybe it’s because they are surrounded by money all day! Sally: That’s possible! I wish I could join the Finance Department in our pany。
Beth:
Why can’t you Sally: My numerical skills are just too bad。 I failed mathematics at school, you know。 Sally: Well, if you are no good at mathematics maybe you shouldn’t work in the Finance Department。 You could accidentally loose a lot of money。 Beth: You are always so wise Sally。 I’m glad to have you as a friend。 Sally: We’re a good team Beth and we should always look out for each other。
Dear Mr. XXX,
You are recommended to us by Bank of China in New York that you are one of the leading sportswear dealers. Right now, we are particularly interested in importing various ranges of sportswear.
We are large dealers in textiles here and believe there is a promising market in our area for moderately priced sportswear.
It would be helpful if you could send us your latest catalogue and price list. If the quality of the goods comes up to our expectation and the delivery date is acceptable, we can probably let you have regular orders.
We are looking forward to your earliest reply.
Sincerely,
Dear Dr. Anderson, we are having a dinner party for some of our special friends and would like to know if you can come. This is Saturday, June 6, .
at Holiday Inn. Please say you can come, because without you waiting for your reply and sincerely coming to your party, there will be no complete banquet,.
中文翻译:
亲爱的安德逊医生,我们正在为我们的一些特别的朋友举办一个晚宴,想知道你是否能来。这是xx月xx日星期六下午点在假日酒店请说你可以来,因为没有你等待你的答复,真诚地来参加你的宴会,就没有完整的宴会了,。
Business etiquette is made up of significantly more important things than knowing which fork to use at lunch with a client. Unfortunately, in the perception of others, the devil is in the details. People may feel that if you can't be trusted not to embarrass yourself in business and social situations, you may lack the self-control necessary to be good at what you do. Etiquette is about presenting yourself with the kind of polish that shows you can be taken seriously. Etiquette is also about being comfortable around people (and making them comfortable around you!)
People are a key factor in your own and your business' success. Many potentially worthwhile and profitable alliances have been lost because of an unintentional breach of manners.
Dan McLeod, president of Positive Management Leadership Programs, a union avoidance company, says, xxxShow me a boss who treats his or her employees abrasively, and I'll show you an environment ripe for labor problems and obviously poor customers relations. Disrespectful and discourteous treatment of employees is passed along from the top.xxx
The Solution
Most behavior that is perceived as disrespectful, discourteous or abrasive is unintentional, and could have been avoided by practicing good manners or etiquette. We've always found that most negative experiences with someone were unintentional and easily repaired by keeping an open mind and maintaining open, honest communication. Basic knowledge and practice of etiquette is a valuable advantage, because in a lot of situations, a second chance may not be possible or practical.
There are many written and unwritten rules and guidelines for etiquette, and it certainly behooves a business person to learn them. The caveat is that there is no possible way to know all of them!
These guidelines have some difficult-to-navigate nuances, depending on the company, the local culture, and the requirements of the situation. Possibilities to commit a faux pas are limitless, and chances are, sooner or later, you'll make a mistake. But you can minimize them, recover quickly, and avoid causing a bad impression by being generally considerate and attentive to the concerns of others, and by adhering to the basic rules of etiquette. When in doubt, stick to the basics.
The Basics
The most important thing to remember is to be courteous and thoughtful to the people around you, regardless of the situation. Consider other people's feelings, stick to your convictions as diplomatically as possible. Address conflict as situation-related, rather than person-related. Apologize when you step on toes. You can't go too far wrong if you stick with the basics you learned in Kindergarten. (Not that those basics are easy to remember when you're in a hard-nosed business meeting!)
This sounds simplistic, but the qualities we admire most when we see them in people in leadership positions, those are the very traits we work so hard to engender in our children. If you always behave so that you would not mind your spouse, kids, or grandparents watching you, you're probably doing fine. Avoid raising your voice (surprisingly, it can be much more effective at getting attention when lower it!) using harsh or derogatory language toward anyone (present or absent), or interrupting. You may not get as much xxxairtimexxx in meetings at first, but what you do say will be much more effective because it carries the weight of credibility and respectability.
The following are guidelines and tips that we've found helpful for dealing with people in general, in work environments, and in social situations.
It's About People
Talk and visit with people. Don't differentiate by position or standing within the company. Secretaries and janitorial staff actually have tremendous power to help or hinder your career. Next time you need a document prepared or a conference room arranged for a presentation, watch how many people are involved with that process (you'll probably be surprised!) and make it a point to meet them and show your appreciation.
Make it a point to arrive ten or fifteen minutes early and visit with people that work near you. When you're visiting another site, linger over a cup of coffee and introduce yourself to people nearby. If you arrive early for a meeting, introduce yourself to the other participants. At social occasions, use the circumstances of the event itself as an icebreaker. After introducing yourself, ask how they know the host or how they like the crab dip. Talk a little about yourself- your hobbies, kids, or pets; just enough to get people to open up about theirs and get to know you as a person.
Keep notes on people. There are several xxxcontact managementxxx software applications that are designed for salespeople, but in business, nearly everyone is a salesperson in some capacity or another. They help you create a xxxpeople databasexxx with names, addresses, phone numbers, birthdays, spouse and children's' names; whatever depth of information is appropriate for your situation.
It's a good idea to remember what you can about people; and to be thoughtful. Send cards or letters for birthdays or congratulations of promotions or other events, send flowers for engagements, weddings or in condolence for the death of a loved one or family member. People will remember your kindness, probably much longer than you will!
Della lily, thank you for your interesting book. I like it very much, but I can't understand it to this day. I had a bad day.
Last Friday I had a lot of pain and pain. Last Friday I played football twice. After that, I got flu.
My dear sister was also sick. She coughed day and night, but don't worry, my dear friend. We'll soon recover, Peter.
中文翻译:
黛拉·莉莉,谢谢你给我的有趣的书,我很喜欢,但是我直到今天都看不懂。我今天过得很糟糕,上星期五我又痛又痛,上星期五我踢了两次足球,之后,我得了流感亲爱的妹妹也病了,她日夜咳嗽,但不用担心,我亲爱的朋友我们很快就会康复的,彼得。
Dear Mr. Jones:
We have refreshed our online catalog at , and now it covers the latest new products, which are now available from stock.
We believe that you will find some attractive additions to our product line. Once you have had time to study the supplement, please let us know if you would like to take the matter further. We would be very happy to send samples to you for close inspection.
We will keep you informed on our progress and look forward to hearing from you.
Sincerely
Dear Mr. Craige,
I am writing to tell you something about the l0th English Speaking Contest I took part in last week in our school.
I got the xxxTop Ten Prize” out of 30 competitors, which was totally beyond my imagination.
When I heard the final result I couldn't believe my ears and jumped with joy.
It's thanks for your effort that I have made much more rapid progress in my spoken English. Before the contest, whenever you had free time, you would help me practice my spoken English. You communicated with me as much as possible, and corrected my pronunciation,intonation as well. What's more, you taught me some helpful speaking skills and made me full of confidence. Without your help I couldn't have achieved such a good result. I have benefited from this competition a lot. All in all,I really appreciate your help.
Thank you again for your advice and kind help. I sincerely invite you to my home for dinner and have a good time.
Yours sincerely.
Li Hua
To:即这个e-mail发给谁,通常是接受者的电子邮件信箱。
From:即这个e-mail是谁发的,通常是发送者的电子邮件信箱。
CC: carbon copy 的缩写,愿意是用复写纸预写副本,在e-mail 中为“抄送”之意,即可同事把此邮件发给其他的人,有时也可写成copy to:。
Subject:即主题,也就是这封e-mail的主要内容是什么。
另外从语言上看,这三封e-mail在语气上有很强的口语化的痕迹,这点与note有相同之处。但e-mail的语气的正式程序也要视发送者和接收者之间的关系。某些情况下如果用e-mail的方式发送信件,那么行文就应该是正式的。
请看下面这例子:
curriculum vitae 履历(书);简历;
Practice 练习
You want to meet your sales manager this week,please write an e-mail to him
Saying when you would like to meet you
Why you would like to meet him
Where you can meet him
As the development of technology, today people keep in touch with each other not only by cell phone, but also through email.
When we open computer, we may find all kinds of message, some are important, they are sent from friends, while some are rubbish message, which are sent by the unknown ones.
As we can get the message from all resources, we may be cheated any time. There are always some messages about ads in our emails, such as the car secure, some ads say you are the one who hits their luck, you can have the big prize if you give them some message they need.
A lot of people get cheated, because they want to try to get the prize. When we read the email, we should take care of the fraud, never be greed, the fortune can’t fall from the sky, only we work for it.
[摘要]商务英语翻译在国际贸易中起着越来越重要的作用。本文从商务英语的内涵、特点、翻译策略等方面,对商务英语的翻译进行了浅要的分析。
[关键词]商务英语翻译策略
一、商务英语的内涵
商务英语是一种包含各种商务活动内容、适合商业需要的专门用途英语,其实用性和专业性非常强,目前已成为世界经济活动中必不可少的语言交际工具。
二、商务英语翻译的特点
商务英语翻译是为商务活动服务的,具有完整、简洁、具体、准确、清晰等特点。因此,在商务翻译中应当认真遵循这一原则,充分表达出原文的精神实质。
这里的“完整”是力求内容的完整。例如,在订货时,需要写出所需商品、何时需要、收货人和收货地点及付款方式等。“简洁”是指商务活动讲求的是时间和效率,因此简单地表达内容和适当地把握分寸非常重要。商务英语的这一特点与这些年来在英美等国出现的英语简化趋势有直接联系。此外,“具体”是指商务文书应该力求具体、明确,避免含糊、空泛、抽象。如在报盘、换盘、理赔时,需要使用具体的事实和数据。“正确”是指商务文书内容(如数据),必须以准确的语言和套语加以表达。“清晰”是指文书主题突出、层次分明。其内容应该明白易懂,不能存在模棱两可、含糊不清的现象。
现代商务合同具有篇章结构程式化与表述结构条目化、用词正式规范、内容完整、具有针对性等文体特点。合同的格式固定规范,体现了篇章上的严密性。合同协议具有法律约束力,为了避免产生任何误解和歧义,便形成了行文严谨、措辞确切的特征,构成了法律文字特有的保险性和稳定性。翻译商务合同不仅应当掌握合同协议的基本特点,而且应当遵循准确严谨、规范统一的原则。
三、商务英语翻译策略
1.充分考虑文化差异
语言是商务活动的交际工具,因此文化差异的影响也直接反映在商务谈判、广告宣传、产品介绍、合同制定等各个方面。比如“亚洲四小龙”这一词语,英文的原词是“the four Asian tigers”,而不是“the four Asian dragons”就反映出了鲜明的文化对照。在中国数千年的文明史中,龙象征着天上的神灵,威武雄壮、生气勃勃。而西方文化中,dragon(龙)是指凶恶的鬼怪,tiger(虎)被认为是“勇猛,富于进取精神”的象征。因此在商务活动中,仅仅借助几本词典是远远不够的。要把握好各种文化的深厚底蕴,正确理解其中含义,才能更好的发挥语言的交流和沟通作用。
2.正确理解专业词汇
商务英语涉及国际经济活动中的方方面面,词义有着很强的专业性。在国际贸易、国际金融等各类经济专业中的商务专业词汇相当多,因此正确理解这些专业词汇非常重要。例如“Libor”一词,是国际金融专业词汇,是国际金融市场上制定国际金融贷款利率的基础标准,其含义是“伦敦同行间同业投放利率” (London Inter Bank Offered Rate)。随着国际金融市场的发展,这一词汇的运用,逐渐演变成采用其缩略语的方式,普通词典中没有这个缩略语的形式。有的专业词汇,虽然在普通词典中能找到,也很难解释其在商务英语中的特定含义。如“nayorigin”这样的词汇,一般词典解释为:“nay”一般用于开会表决时的否定用语;“origin”是发源地,起源的意思。而在国际贸易中应解释为“未说明产地”。
3.注意典型套语
商务英语非常注重实际的交际功能。在商务活动中,客户之间的意图越明朗,交流就越顺利。在长期的国际商务交流中,形成了许多言简意赅而又很实用的商务专业典型套语。尤其是在进出口函电英语中,就有许多这种典型例句。例如,关于“支付”的套语有:“Our usual terms of payment are by confirmed irrevocable L/G available at sight.” 而普通英语很难用如此简洁的语句表达出来。
4.防止漏译
由于商务合同翻译涉及到当事者双方的利益,有时一字之差就可能造成无法挽救的大错。因此,译者应具备高度的责任感,一丝不苟的工作态度,防止漏译。例如:某工程项目在订购“水轮机自动控制仪表”时,被译为control instruments for automatic controlled hydro-turbine, 实际上这个“控制仪表”分自动型或非自动型,应译为auto-controlling instrument of hydro-turbine才能配套。这里的“auto”一字如果不能及时发现漏译,购回的设备不配套,就会造成重大经济损失。
5.认真审校
为了保证翻译质量,审校译文是从事翻译工作必不可少的一步。译文是否忠实原文,是否通顺、流畅,语言是否规范,是否有误译、漏译等问题,都应引起高度重视。具体审校方法可采用译者自己校改后,请别人校阅。用这种互相校改的方法,可确保整个译文连贯、术语统一,使译文达到或接近翻译标准。
总之,经济的发展使我们与国外各方面的交流越来越多,贸易活动不断增加,翻译的比重也随之加大。要做好商务英语翻译工作,就要根据商务英语的特点及其规律,学习商务英语方面相关知识,使翻译万无一失。
参考文献:
[1]冯建东:商务英语特色初探.经贸英语,1998
[2]刘法公:商务汉英翻译专论.重庆:重庆出版社,1999
[3]莫丽丽:营销英语的语言特征及其翻译.上海科技翻译,20_
Electronic mail,or e-mail for short,is an entirely new way of communication by means of fast,inexpensive,highly efficient and convenient,e-mail is so popular in developed countries that it is difficult to imagine modern life without it.
Nowadays, millions of computers all over the world have been connected to form a global network called can send or receive by e-mail a variety of information and documents such as letters,papers, video and audio files to anyone in over 170 countries in a short harriers are not a problem, because internet software is capable of translating your mail into whatever language you want. you can also store,,edit,compile and search your e-maih most importantly,e-mail helps us overcome space and time limitations in communication.
With the rapidly growing popularity of computers and the fast expansion of the information highway,wider and wider applications of internet e-mail will be developed and e-mail will soon become an indispensable means of communication.
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